Brand
consultancy
People aren’t motivated by what you do, they’re motivated by why you do it.
Our strategists help you become a purpose-driven brand, by identifying your 'why'.
We get to the heart of what makes your business different. Distilling your business goals, customer needs and internal culture into a brand strategy that everyone can get behind.
Our approach
>> STRATEGY
Brand strategy & narrative
We speak with your customers, employees and leadership team to build a broad picture of your brand and culture. These insights inform your strategic framework - from the purpose that drives your business, to the values that define your culture, and the tone at the heart of your brand.
ACTIVITIES MAY INCLUDE:
Immersion and research
- Leadership team and employee interviews, workshops & surveys
- Market research
- Customer journey & audience mapping
- Competitor benchmarking
Brand and content strategy
- Personas and segmentation
- Strategic framework, including purpose, mission and values
- Positioning and proposition
- Messaging framework
- Campaign and launch planning
Embedding
- Employee engagement programme
- Internal launch campaign
- Employee workshops
- Leadership workshops
- Ambasador programmes
>> DESIGN
Creative consultancy
We review your existing brand creative to pinpoint which areas should be evolved to communicate your new purpose and strategy.
ACTIVITIES MAY INCLUDE:
Brand review
- Campaigns and content
- Messaging
- Channel strategy
- Internal comms
- Brand and logo design
Insights and recommendations
- Brand evolution report
- Stakeholder workshop
>> TECHNOLOGY
Technology consultancy
We map your entire digital ecosystem, identifying what’s working and what needs work. Uncovering opportunities where technology can create positive experiences for your brand.
ACTIVITIES MAY INCLUDE:
Digital review
- User experience
- Content Review
- Information architecture
- Audience journeys
- Usability testing
Insights and recommendations
- Digital ecosystem report
- Stakeholder workshop
Recent work
The team at Six have helped us to transform our Brand from the inside out. The enthusiasm they carry is infectious and their professionalism and strategic ability came across in the big stage gate meetings.
It’s been a refreshing and energy filled journey – and a great partnership!
It’s been a refreshing and energy filled journey – and a great partnership!
Alan Mackenzie, Head of Marketing & Communications - Target Group
Recent work
The team at Six have helped us to transform our Brand from the inside out. The enthusiasm they carry is infectious and their professionalism and strategic ability came across in the big stage gate meetings.
It’s been a refreshing and energy filled journey – and a great partnership!
It’s been a refreshing and energy filled journey – and a great partnership!
Alan Mackenzie, Head of Marketing & Communications - Target Group
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